From The Mouths Of The Decision-Makers: Creating Successful Integrated Marketing Programs Using Country Radio (Case Studies)
NCC, Level 1, Room 208
Objective: To educate attendees on how to put together sales-driven programs that work based on proven country radio success stories, from the mouths of actual Country radio clients.
Description: 3-4 specific case studies on local country radio success stories. How was the initial idea created? How was the program implemented? How can these successes be expanded to other markets? How can our record label partners and artist manager help create these win-win situations?
Guarantee: Find out what the brands really think about "NTR" Learn about actual sales-driven/event marketing/sponsorship programs that really worked, using country radio! Gain new ideas on how to put together proven NTR Programs in your market Discover ways to access and get the attention of decision-makers in your region.
Moderator:
Jackie Campbell - WUSN
Panelists
Sherry Courtney - MillersCoors
Kristin Hackley - R Works
Ray Sliva - Best Buy
NCC, Level 1, Room 208
Objective: To educate attendees on how to put together sales-driven programs that work based on proven country radio success stories, from the mouths of actual Country radio clients.
Description: 3-4 specific case studies on local country radio success stories. How was the initial idea created? How was the program implemented? How can these successes be expanded to other markets? How can our record label partners and artist manager help create these win-win situations?
Guarantee: Find out what the brands really think about "NTR" Learn about actual sales-driven/event marketing/sponsorship programs that really worked, using country radio! Gain new ideas on how to put together proven NTR Programs in your market Discover ways to access and get the attention of decision-makers in your region.
Moderator:
Jackie Campbell - WUSN
Panelists
Sherry Courtney - MillersCoors
Kristin Hackley - R Works
Ray Sliva - Best Buy
© Moments By Moser Photography * Bev Moser
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